How to Create Pillar Pages That Generate Quality Leads

Cass Polzin
4 min readNov 5, 2019

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In 2020, it’s vital to utilize marketing strategies that play into top trends. Two significant trends to consider are (1) the enormous shift to text-voice search and its impact on SEO and (2) the increased need to prioritize education above all else.

Pillar pages are a powerful tool that can do wonders for your website’s SEO while providing valuable educational content…

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